Prevagen

From Aaushi
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Notes

  • marketers feature charts depicting rapid & dramatic improvement in memory from a study that failed to show Prevagen works better than placebo on any measure of cognitive function[1]
  • a lawsuit notes that marketers of Prevagen prey on the fears of older consumers experiencing age-related memory loss
  • the products alleged active ingredient is a protein from jellyfish

More general terms

References

  1. 1.0 1.1 Federal Trade Commission. Jan 9, 2017 FTC, New York State Charge the Marketers of Prevagen With Making Deceptive Memory, Cognitive Improvement Claims. Widely advertised supplement touted to improve memory in 90 days. https://www.ftc.gov/news-events/press-releases/2017/01/ftc-new-york-state-charge-marketers-prevagen-making-deceptive