pharmaceutical sales representative
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Notes
- pharma reps influences physician prescribing practices
- limiting access of pharma reps to physicians in the work place diminishes prescriptions for heavily marketed drugs[1]
More general terms
References
- ↑ 1.0 1.1 Larkin I, Ang D, Steinhart J et al Association Between Academic Medical Center Pharmaceutical Detailing Policies and Physician Prescribing. JAMA. 2017;317(17):1785-1795 <PubMed> PMID: https://www.ncbi.nlm.nih.gov/pubmed/28464141 <Internet> http://jamanetwork.com/journals/jama/article-abstract/2623607
DeJong C, Dudley RA Reconsidering Physician-Pharmaceutical Industry Relationships JAMA. 2017;317(17):1772-1773 <PubMed> PMID: https://www.ncbi.nlm.nih.gov/pubmed/28464124 <Internet> http://jamanetwork.com/journals/jama/article-abstract/2623589